Founded in 1903 by William S. Harley & Arthur Davidson . Harley Davidson sustains a loyal brand community which keeps active through clubs, events, and a museum. Licensing of the Harley Davidson brand and logo accounted for $40 million (0.8%) of the company’s net revenue in 2010.
10. In 1901, William S. Harley designed a blueprint for an engine designed to fit a bicycle. He was 21 at the time, and just 3 years later he and Arthur Davidson were building the first Harley Davidsons in a 10×15 foot shed